Title: Camper
Object: Shoe Store
Client: Malin & Patrik Moreau & Camper
Design: TAF, Gabriella Gustafson & Mattias Ståhlbom
Co-Worker: Lisa Sterner
Photo: Patrik Lindell
Date: 2009
Ice Cream
The first Camper shoe store in Sweden recently opened up in Malmö. The design concept of the store derives from the well known truth that “everybody loves Ice Cream". Several scale models were built by real Ice Cream sticks to be re-scaled into full size furniture. The furniture collection is made to expose at least 40 pair of shoes and consists of tables, stools, benches and one cash desk. The tabletop and the sticks are made out of color stained solid birch. All the used colors come from different tastes of Ice Cream. The curtain walls are made out of vanilla colored sliced rubber to hide the stock of shoes on the backside. The floor is vanilla colored concrete. All the existing walls and the ceiling are painted in matt vanilla color.
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